Social media platform Snapchat says it has stopped promoting the account of US President Donald Trump for inciting racial violence. According to the firm, Trump’s account will no longer be featured in the discover section because it has decided not to amplify voices who incite racial violence and injustice.
The decision comes on the heel of a comment from Trump that vicious dogs and ominous weapons would have been used on protesters if they had breached the fence of the White House.
According to the parent company of Snapchat, Snap;
“Racial violence and injustice have no place in our society and we stand together with all who seek peace, love, equality, and justice in America.”
This move is expected to escalate the war between the US President and social media companies after Twitter decided to fact check his tweets and hide some others from public view.
Snapchat is seen as a major platform for Trump to campaign for re-election as he currently has 1 million followers on the app which has a lot of first time voters as users.
The app based its decision to censor the US President based on tweets posted on Twitter and not on its own platform.
The CEO of Snap, Evan Speigel sent a memo to staff expressing his thoughts on the protests caused by the killing of George Floyd.
Every minute we are silent in the face of evil and wrongdoing we are acting in support of evildoers,” Mr Speigel wrote.
“As for Snapchat, we simply cannot promote accounts in America that are linked to people who incite racial violence, whether they do so on or off our platform.”
“Our Discover content platform is a curated platform, where we decide what we promote,” he added.