…through grunt work…hard work if I must add.
Sorry to disappoint you.. but this woman has become so successful through every didn’t of hard work and sweat she has put in over the years. That is the only way she has had so much traffic to her site, that is the only way she grew her brand and has made so much money.
She publishes her first post atimes 3am every morning. At that time, what are you normally doing? I still suspect Linda does her posts and publishes them on her blog herself. Maybe by now she could have employed a couple of hired hands but she got this far by herself.
I mean, this former Miss Nigeria contestant and former model of Bayo Hasstrup’s Ijade Egbin wakes up by 4am atimes even 3am (going by when her first post normally hits her blog. She often sleeps around mid night (going by time stamps on her blog) when we last see her online. So automated posts can be set up to publish at any time, how do you automate breaking news? Before sahara reporters even wakes up to in New York, Linda has done almost 70 to 80 posts.
People think blogging is easy, if it was, every one will be Linda Ikeja and own a house in Banana Island. It is not. Okay, so maybe she is just a news aggregator, she doesn’t write, she just sources her articles and publishes, but sourcing news, saving pictures, scrolling through celebrity timelines on instagram and pasting posts and publishing them takes plenty of time and effort.
I have been trying to count the number of posts Linda does everyday- at least a 100 new blog posts daily. She has high traffic numbers because people are guaranteed seeing something new once they go to her page- so they always go.
If we all have an 18hour day to be productive, Linda does almost 10posts an hour- that means she is posting every 6minutes. For those of you who have blogs, do you know what it means to put up a post every 6minutes?
If you use word press, where you have to copy and paste, set up a feature image, pick images from the media library, drop them in the text, copy and paste excerpts, optimize each post before publishing to blog and social media, then even sharing from social media to various timelines, you will know this is practically impossible.
But hey, Linda uses blogspot, its easier to use. But then, even if you say she cant do 180 posts a day, lets say she does 100 a day (an 18 hour day, means she does a post every 12minutes).
Take today, 1st of march for example. Her first post on her blog came shortly after 4am (actually 4.10am). It means shortly before 4am, she woke and started looking for news- 4am! At that time, many people, even federal directors are still sleeping to wake up at 8 or even 9. By 3pm this afternoon, linda had done almost 70posts, that is three score and 10 new stories in an 11 hour spell. If she keeps up at this pace today, she will do about 150 posts.
Do you know what this means? Posting at this sort of rate- it means you practically have no life away from your system. Linda’s blog is her life, it seems she practically has no time to even entertain visitors, if she is doing one post every 12minutes.
So many people want to be like Linda, but how many will condition themselves to sleep by 11 or 12midnight and be up as early as 4am? How many? By the time we wake and are looking at our twitter feed, Linda has already done half a dozen posts.
This requires discipline- and this girl has it aplenty.
Those of us who write know for you to research and write a good blog piece of about 2,000 words, complete with pictures (resizing, editing and posting) takes the better part of four hours.
So, a blogger who writes political pieces, or scholarly pieces can barely do three posts a day, before he has to sleep. Cranking your brain to come up with these articles leaves you totally jaded and tired- brain work is even more tiring than physical exertion.
So, if you are doing three posts a day, nobody needs to go to your page for a week. Every 7days, they know they can just go there once and read up your articles, all 20 of them. If you don’t do this every day, you maybe lucky to have 12 articles. At this rate, how do you get high numbers to rack up your alexa rankings for advertisers to take note?
H/T via@ICA
Leave a Reply